Float
REQUIREMENTS:
Strongly experienced and technically proficient in Google Analytics, Google AdWords, and Google Tag Manager—you’ll be the owner of and our go-to person for these tools!
Experience in scaling a multi-channel acquisition program at a SaaS company. You’ve done this before and you’re ready to rewrite your playbook at Float (rewrite because in this ever-changing space, we know it’s not as simple as a rinse and repeat).
Hands-on experience in creating and managing paid media campaigns across social media and digital channels.
Experience with audience and lifecycle marketing, including working with customer data platforms, email and CRM software.
Excellent analytical skills with a strong understanding of how to measure customer payback periods and build the reporting systems for this.
Experience in using BI tools (we use Metabase) to answer database questions, measure growth performance, and uncover new growth opportunities.
Exceptional communication skills to turn data and insights into compelling cases for marketing experiments, with experiencing in building frameworks for these.
Leadership qualities to be able to establish and drive this function and have potential future direct reports.
To apply for this job please visit apply.workable.com.